Mary Daftarian
Comfortable working with ambiguity and complexity. 5+ years of experience delivering measurable outcomes. Proven ability to build relationships and drive projects forward.
Experience
Product Designer @Courier
09/01/2023 - 12/03/2024
Redesign of the “Designer WYSIWYG” tool”. This includes “asset manager”, an easy way for customers to re-use assets globally across templates. Transforming a clunky and hard to learn tool into one that is intuitive and easily discoverable.
Implemented Heron design system. Resulted in a 3x improvement in development velocity. Played a big part in the successful effort to optimize the developer handoff.
Redesign of “Automations Workflow”. The result is a (25%) faster page operation. There was a complete elimination of customer support tickets relating to automations in the first month of launch. 15% higher usage/engagement with automations among our users.
Founding Designer @Codemod
05/01/2022 - 09/01/2023
Ran research to discover user needs and product opportunities. Insights were launched into two new products: Codemod Studio and IDE Extension.
In a case study with Cal.com, we showed that our platform saved 192 hours (20%) of engineering time upgrading from Next.js 12 to 13 upgrade.
Continuous improvement user testing with prototypes. For example, based on feedback, we created a flow within our IDE extension to easily review (see diffs) and edit proposed AI changes in large batches (edits improves future suggestions).
Freelance Product Design
10/01/2022 - Current
Bright Immigration - Expanded a digital form into a full application for immigration “Immproved”. Expanded product designs into a B2B tool assisting companies in bringing in global talent.
Also worked on a few stealth startups 0-1 (developer tool, AI design tool, AI powered insurance product)
Project Lead @Genentech
10/01/2018 - 10/19/2021
Developed digital safety review process for capital expense equipment purchases. Cross functional effort involving 11 groups. The result was an efficient review feature. It increased reviews by ~70% and focused on high impact, high risk equipment.
Corrected for a knowledge gap in the design and construction of laboratories. There was only one SME (close to retirement) with expertise in this area. I shadowed and extracted information from them, developed a training program, and held workshops to train additional employees.
Program Specialist @Meta
10/01/2018 - 10/19/2021
Lead a complete overhaul of an internal injury reporting tool, worked with 7 major stakeholders across 3 functions. Previously, the safety team could never address the seemingly endless list of incidents (addressed less than ~30%). The report submission process was time consuming and frustrating. Our updates reduced the reporting time from ~1 hr to ~30 mins. With updates, the safety team was able to address over 90% of incidents (data from first 6 months of launch). The revamp:
Automatically removed irrelevant incidents
Included mobile solutions to add images/notes live during investigations
Removed redundant and unnecessary inputs
Incorporated JLL and security ticketing/project management system
Education
User Experience Graduate Degree
01/08/2022 - Current
Arizona State Online University
Bachelors in Science (Sustainability)
2010 - 2014
University of Miami